One of the more unique and unconventional approaches to marketing is leveraging other audiences. We see it in collaborations online, but today's guest has a more unheard of approach that I knew we had to share on the podcast. Amy Dangerfield took the idea of leveraging someone else's audience to a whole new level when she began to convert her public program attendees into paying clients. Listen in as Amy shares how she approached her local library about teaching a photography workshop, then leveraged the opportunity to market her business, build her email list, and grow her business.
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Connect with Amy
Website: amydangerfield.com