Back on the Mic: A New Quiz to Find Your Communication Gaps Before 2027 and My Black Friday Warning

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Hey, y'all.

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Welcome back.

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For those of us in the United States that are excited about yesterday's election

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results, happy post-election day to you.

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I am feeling really hopeful about the emails in my inbox, all of the

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things that I am seeing on Threads, my friends from the UK across the pond.

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You know, I just-- It is a very exciting moment.

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I am gonna be honest, yesterday, on election night, I went to bed at 6:00 p.m.

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because I was feeling very anxious.

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And so, I went to bed.

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I woke up at 9:00 p.m.,

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turned on my computer, looked at the results that had been announced

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thus far, got excited and hopeful at the same time, and then immediately

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closed my laptop and was like, "Nope.

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I'm gonna, I'm gonna see what happens in the morning."

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And then at 3:00 a.m.

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this morning is when I saw the majority of the results.

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There are two elections here in Colorado that are still outstanding for House

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of Representatives that I have a vested interest in seeing the outcome.

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They are not my, um, representative, uh, races, but you know, ones where I would

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like to see the current people gone.

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So I am still holding out for that.

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We might not have those results for a few days.

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Now I wanna say, some of you are probably thinking,

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"Okay Colie, you don't really get political on this podcast."

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Yeah, I don't really do it very often, but I am a very political

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person, and I kind of wanna give you a sneak peek of tomorrow's episode.

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You are gonna be hearing a case study from one of my Experience Edit clients,

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Kelley from Hidden Path Creative.

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Now, in the first part of her episode, we are talking all about how elections happen

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in the state of Colorado, which seems like a very odd topic for me to have when I am

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doing a case study episode, but Kelley is a new transplant to the state of Colorado.

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Um, she actually moved here earlier this year, and so this was

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her first election in Colorado.

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And there are just things that we do differently here than other

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states that some of you may live in.

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Uh, Colorado is a state that, in my opinion, really cares about whether or not

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the people living here actually go vote.

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So they make it stupid fucking simple for every single person to get out

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and vote, whether you do it in person or you do a mail-in ballot, which

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is what I do every single year.

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And so she was just kind of surprised because she had just received her

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blue book, and some of you might not even know what a blue book is.

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So come back to tomorrow's episode, 'cause in addition to hearing how

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she came on the other side of the Experience Edit, I do think that the

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election talk is quite interesting.

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Okay.

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So let's get on to what I want to actually talk to you about today.

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Because for the last month, I have been bombarded nonstop

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by all of the election ads, and in particular, I have really been getting

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it for the Texas races, because my cell phone is still Dallas And I was

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previously a Dallas County registered voter, you know, a couple decades ago.

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And I still get all of the ads, all of the text messages, all

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of the things, even though I no longer vote in the state of Texas.

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But I feel like now I'm gonna go from immediately being bombarded with

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election ads to immediately being bombarded with Black Friday information.

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And so in case you're new around here, I personally hate Black Friday.

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I hate it as a consumer.

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I hate it as a business owner.

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And I want to kind of see if I can stop you before you make the

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biggest mistake that I see service providers make, um, in their journey

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to create a Black Friday sale.

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And that is, if you are going to participate in Black Friday as an

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entrepreneur, please, for the love of everything holy, do not discount

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your signature offer some over-the-top amount and then call it a day.

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That is not how I would approach Black Friday for myself, for any

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of my clients, and so I am pleading with you to be a little bit more

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strategic about what you're offering and how you're offering it if you

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are going to do a Black Friday sale.

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Now, I actually have a couple episodes, um, in the back catalog

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where I have ranted and raved about Black Friday sales in the past.

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And initially, I was going to do a replay, which is when I record a new intro and

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a new outro and I put it on the podcast But I felt a little weird about doing

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that now because the particular episode, 106, that I wanted to share with you is

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a couple years old, and it's mentioning all of these offers that I no longer have.

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And so bringing it in as a replay felt wrong at this point in time,

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but simply sharing the link with you so that you can go listen to it and

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learn about the three things that I want you to think about before you

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create your Black Friday sale for 2026.

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Like, I do think that it's absolutely a good episode for you to listen to.

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I just didn't want to put it as, like, part of this new episode with

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all of those, you know, offers that are no longer anywhere on my website.

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Okay, so that is what I wanted to say about Black Friday.

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You are gonna have that episode.

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I am gonna come back to you next week and check in with you a- as like a part two.

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Like, where's your Black Friday at?

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Are you in?

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Are you out?

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That kind of thing.

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Okay.

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Uh, I haven't talked to you about my brand new quiz on the podcast, and so

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that's what I wanna talk to you about now.

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I have a brand new quiz.

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It's literally called Is Your Client Experience Actually Shitty?

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Yes, that is the name of the quiz.

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And I've had a handful of people take it thus far.

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I have been looking at the results, making sure that the questions that I'm asking

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are clear, but I do have an ask of you.

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Um, Jocelyn of Scale Your Resonance was on the podcast a couple weeks ago,

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and she has kind of pushed me to get at least 100 people to take this quiz,

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and I am very far behind in my goal.

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And so if you are a listener of the podcast and you are not on my email list

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and you have not seen me mention this quiz before, I would absolutely love it

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if you took three minutes out of your day and went to coliejames.com/leak

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and took the quiz.

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Now, I love taking a good quiz.

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I love to see what the results are, and my brain doesn't actually turn off.

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I automatically start thinking about the questions that I was

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asked and how they are probably tied to the results that I got.

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I mean, maybe you don't take a quiz and automatically go, like, ultra

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strategic like I do, but I do think that it's going to be a fun activity

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for you to do, and here's why.

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A couple people who have taken the quiz have already hit reply on their results

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email and told me how interesting it was to take the quiz, because not only

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did they feel like the results gave them their top priority for making changes

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for their systems going into 2027, they said that the questions themselves,

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the way that I'm asking you what you are currently doing in your client

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experience, brought up ideas for them.

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So me simply asking you when you send somebody an offer,

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how does the follow-up happen?

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And I'm saying, do you contact them automatically with a set

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number of follow-up emails?

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Do you do it when you think about it?

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Do you never follow up?

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Like, I'm asking you these things.

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It makes you really think about the way that you're doing it now and

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how much you could improve it going forward with just a few tweaks.

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Okay, so one more time.

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It's gonna take you about three minutes.

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It is a 15-question quiz, and they are all multiple choice.

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And I really did try to design it where you read the question and

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then you go with your gut reaction.

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Like, don't overthink it.

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Um, and you're gonna get results that tell you how shitty your client experience is

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based on the things that are currently missing from your client experience

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or places where you have gone silent.

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Yes, this quiz heavily looks at your communication gaps inside of your client

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journey because you guys know at this point that is what I am most passionate

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about, and eliminating communication gaps inside of your client journey is the

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best, fastest way to raise your client experience to five stars, without a doubt.

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Okay, so again, one more time, coliejames.com/leak.

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Okay, so I've already told you I hate Black Friday, and I very rarely

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run a Black Friday sale that has anything to do with my services,

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and this year is no exception.

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I am currently in an active marketing campaign for The Experience Edit because

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the new group sprint is around the corner.

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Yes, the week after Black Friday is when the Q4 Experience Edit

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kicks off on November 30th.

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This is my 10-day done with you sprint, and in this format, it

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will be you and nine friends.

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We get together, we have six office hours over two weeks.

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You get immediate access to my trainings and my proprietary tools

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inside of the Systems Professor app, which help you grade your offer.

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Yes, this is new.

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There is an offer scorecard now, which is the first step inside The Experience

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Edit to make sure that the offer that you are mapping for your client

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journey is profitable, sustainable, and enjoyable for you to deliver.

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I care about this for each and every one of you because nothing makes my

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heart hurt more than to see you guys build systems around a shitty offer.

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So in case you haven't heard my four step Order of Operations

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framework, it is Check It to make sure that the offer is profitable,

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sustainable, and enjoyable to run.

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Map It, which is where we map your entire client journey from inquiry

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to delivery to make sure that you are eliminating all of the communication gaps.

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Then it's Build It, where you actually create the assets, the automations, the

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workflows to run your five-star client experience from inquiry to delivery.

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And then finally, there's the Test It phase, where you will go through

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your entire client experience, and then I will do the same.

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Now inside of The Experience Edit, we do the first two phases of my

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Order of Operations framework, which is Check It and Build It.

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You also walk away with your entire client communication library written, ready to

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implement in the tool of your choice.

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And so if you are interested in joining me for the sprint, once again,

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the next group sprint is happening November 30th through December 11th.

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Four spots have already been taken, so there are six left.

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Now, you might be like, "Okay, Colie, this is lovely, but why are you

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telling me this if you're not gonna offer it as a Black Friday sale?"

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I am not doing a Black Friday sale on the Experience Edit, but what I have done is

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put an offer inside of your quiz results.

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So if you are interested in doing an Experience Edit with me and you want

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to do it with a cohort of friends, go back to coliejames.com/leak,

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take my quiz, and there is a nice surprise in there in terms of an offer.

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I mean, if I was gonna do a Black Friday sale, it would probably be close to what

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I've offered you in your quiz results.

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But that's just a nice little cherry on top to go take the quiz if you are

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interested in doing an Experience Edit.

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All right.

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So that's all I've got for you today.

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This is kind of like, uh, Colie's gonna get on here and just talk for a

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while about all the things that have been happening in the last few weeks.

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And the reason I'm doing it is because I haven't recorded a solo episode

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in weeks, and so this is my kind of get back on the horse moment.

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Um, you will be hearing additional solo episodes from me for the rest of

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November that I am super excited about.

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So once again, happy post-election day for everyone.

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If you are interested in taking that Is Your Client Experience Actually

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Shitty quiz, go to coliejames.com/leak.

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And then finally, if you are interested in working with me in 2026 to get

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prepared for your systems glow up in 2027, um, go to coliejames.com/experience,

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but also make sure that you take the quiz.

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All right.

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That's it for this episode.

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See you next time.