Episode 272

full
Published on:

1st Jan 2026

You Can Build Authority & Visibility Without Shaking It on Social Media with Kylie Kelly

Does growing your business without showing up on Instagram sound like a dream? In today’s episode, visibility strategist Kylie Kelly joins us to explain how entrepreneurs can build authority, leads, and actual paying clients without having to live on social media. If you’re tired of the “you must be on Instagram to succeed” narrative, this is your permission slip to do business your way.

Find It Quickly

00:24 - Meet Kylie

01:47 - Kylie's Journey from Photography to Systems

03:24 - The Power of Email Marketing

06:06 - Experimenting with Marketing Strategies

08:26 - The Importance of Data-Driven Decisions

12:13 - Adapting and Pivoting in Business

16:18 - Taking Action and Building Confidence

18:58 - Personal Stories and Reflections

21:38 - Permission to Take Action

26:41 - Discussing AI Bots and Lead Magnets

28:00 -Breakthrough Audits and Their Impact

32:56 - Human Connection in Business

34:29 - Networking Events and Their Benefits

36:13 - Empire Expansion Events


Mentioned in this Episode:

Empire Expansion Event: kyliekelly.com/event

Colie's Networking Events: coliejames.com/connection


Connect with Kylie

Website: kyliekelly.com

Podcast: kyliekelly.com/category/podcast

Empire Expansion Event: kyliekelly.com/event

Show artwork for Business-First Creatives

About the Podcast

Business-First Creatives

Every creative deserves to turn their craft into a business that brings them joy and profit. Here you'll find a no-BS approach to what it takes to put the business first, prioritizing the systems and strategies that will actually move the needle and ensure your creative business is profitable rather than an expensive side-hustle. Your host is Colie James, a Disney-loving family photographer, and filmmaker turned Workflow and Automations Guru who helps creative service providers automate their sh*t, reclaim their time and get back to living!